![]() You can’t take it personally.”Īs a form of advertising, clubs enlist the help of promoters to give a face-to-face recommendation on the venue. “You are dealing with a lot of drunk people who will call you the worst names. “I always make sure to save up (money) for the winter.”Īlthough he has a lot of fun interacting with people, some days it’s not all good experiences. “I always forget how busy the busy season is and how slow the slow season can be,” he says. “I know I have the power to pack out a club.”īusy season usually lasts July through September. “To a club, a reputation is everything,” he says. “I get a lot of referrals and repeat customers,” he says.īut when a promoter has been in the industry long enough, Hornak says he has the power to move people. However, his main sources of business are through his reputation and connections. Hornak says he mostly works on groups of 20 or more.Īlong with his website (), he does a little bit of promotion on social media. His day starts closer to noon with a wake-up call of close to 200 emails, text messages and phone calls from hopefuls looking to go to the hottest club.įrom there, he and his team set up the itinerary for groups. “It’s the only job where you can stay out late and drink with clients,” he adds. “So I decided to continue working in it.”īut beyond that, he likes the lifestyle of being a promoter “I realized he was making more money than me,” he says. Hornak entered the industry as a favor to his former roommate. He puts the women in the front and the men in the back preparing for the short walk through the casino to the club. I’m really excited.”Īs the group unloads from the bus, Hornak organizes those who are shouting with anticipation. “I’m from a small town in New Zealand,” one woman says. on a Monday night, and Hornak welcomes another group of tourists ready for a night on the town. “You have to try to find a hot event, but also don’t want to ruin someone’s night by having them wait in line for two hours.” “It’s all about finding the balance,” Hornak says. More like an entertainment concierge, people seek Hornak out to organize outings at pool parties, nightclubs and strip clubs depending on his clients’ requests. “They should be here in three minutes,” he says as he stares off into the distance waiting for their bus.įor the past seven years, Hornak has worked as a nightclub promoter at clubs such as Marquee at The Cosmopolitan of Las Vegas, XS at Encore and Ghostbar at Palms. Pulling his BlackBerry from his pocket, he sends a quick message to check on the status of the incoming group of 50 clients he has set up for an evening at the nightclub XS. ![]() ![]() Standing outside Encore, club promoter Chris Hornak takes one last drag from his cigarette before flicking it to the ground. Club promoter Chris Hornak, left, shares with a group of 50 guests, the evening activities as they arrive at the Palms hotel-casino on Friday, Aug.
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